hats made for living

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Rad River Co. hats are made for living — comfortable enough to wear all day and neutral enough to wear every day.


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Customer Love

"This is our second but definitely not last Rad River purchase. We got our son a hat last year that he wears almost daily. The quality is excellent and has held up perfectly to daily toddler use. This year we got the coal color for the whole family. We all love the minimalist branding and style. Can't wait to get more colors."

"I highly recommend this hat. It's adorable. I love the color and style. My toddler will actually leave it on his head. The waterproof material has been perfect for our little water loving baby. It's still looking great. I'll be purchasing more for sure."

"Best way to accessorize little boys. This hat is so cute and super great quality. Also makes the best gift!"

"I'm so glad to have found these hats! My toddler absolutely loves it! They are sturdy and stylish! The sizing is great, a lot of room for growth! These hat our neutral and go with almost any outfit! My son picks out his hat each day and 8/10 its always his rad river hat! I just bought two more and can't wait to see them on my little guy! "

"We love this hat. Super functional, cute and my boy loves wearing it. We take it to the pool non stop!"

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Neutral styles &
quality materials

Designed in

Portion of proceeds
donated to charity